HOW TO SELL YOUR SERVICES ONLINE? - ALL KEYS
If you are a professional and want to sell your services online , it is essential to have a good strategy. Right now, there are a lot of freelancers using the web to search for clients.
In this article we will give you 6 tips that you should keep
in mind if you want to sell services online and what is the most important
thing you should do right now.
Tips for selling your services online
To sell your services over the Internet, you must take into
account a series of fundamental aspects.
1. Define your target audience
You can't sell if you don't first know what you're going to
sell. Many services are only virtual. For example: graphic design, online
consulting or translation. But these services are very general and the ideal is
to better define your service and your target audience.
For example, you can specialize in logo design for web
pages, as a part of graphic design. Or if you are an online consultant, you can
specialize in teaching that area in which you have more experience and can do
it through the Internet. Or if you want to sell translation services, you can
sell French-Spanish translation services.
2. Create a web page
Creating a website to sell freelance services is one of the
next steps you will have to take. How are you going to sell if the public has
nowhere to visit you?
Your website has to be not only a portfolio of previous work
that you have done, but also a site where they can see your knowledge (for
example, through a blog) or your career, through the page of "who am I
"Or" about me. "
There are many options to create a website, but the ideal if
you do not know how to do it is to put yourself in the hands of web development
professionals and have an intuitive, fast, responsive page with an attractive
design.
3. Attract traffic to your website
To attract traffic to your website, you have different ways
and models. For example, attracting traffic to your page with online
advertising, using Google Ads, which will allow you to appear in the highest
Google positions, even if your page is not yet well positioned enough.
Another way to attract traffic would be to generate content
through a blog, and position your page through content marketing. It's about
creating articles that respond to user searches and fit their needs.
4. Position your website
Your website can provide you with customer prospects on a
constant basis. But for that you must work SEO first. If you optimize your
website so that it can be positioned better in Google, you will be able to
access potential customers through the search engine.
Positioning your website is not a one-day, one-week, or
one-month job. It is a constant set of actions, which you must perform
appropriately so that your page can have a better search engine positioning ,
in order to obtain results.
5. Find a system to close sales
Clients will contact you in any way. By phone, by e-mail,
through face-to-face meetings… Ideally, you provide channels of contact for
your customers through your website so that you can close sales.
One of the formulas that is often used is also the video
call. Making an appointment through Google Meets can be a formula for you to
have a first contact with your potential clients as a freelancer.
6. Make a backup of your data
In your day-to-day work, you will need to have a backup of
your data. Both the administrative documents that you have as a freelancer, as
well as your list of clients or work performed.
Losing this information could be very harmful to you. In
this sense, it is best to have a system that allows you to create automatic and
safe backup copies, which you can restore even if a problem occurs on your
computer.
At Gadae Netweb we help you as a professional to take your
first steps on the Internet.
With our web design and online backup services you can have
everything you need to work, using the digital tools that you have at your
disposal.